How Does Branding Help Make Decisions? PDF Slides

Make Prolific Decisions Let Your Branding Be Your Guide.

Branding is a lot of things. Grab some coffee (or tea) and let Scottie explain that systematic branding piece to you. This is about understanding how it helps human beings, us, make decisions. How though? In what sense? Well… these 16 slides will simply explain. The slides are minimal, with no lecture notes or huge blocks of text. But they’ve been prepared in a way that when you study them, I mean really get reflective and take in the examples, you’ll begin to understand how “branding” helps make and guide decision making.

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