Identity Systems
What’s the aesthetic experience? What makes it distinguishable? How does it express meaning through sight and sound? What ethos does it create?
Print Design
How does the physical packaging look? What may be the optimal ways to organize and layout information to be published?
Digital Design
What do owned, digitally based assets and spaces look like and how do they function? Is it a website? A graphic? An e-mail campaign or flow?
Digital Idea Producing
How is a digital medium or virtual concept presented and fleshed out? How is it channeled and protected? Where is it distributed? Who really owns it? What pieces need to come together to make it real? What is its value? How will it be priced and packaged?